Are you considering building a fitness or wellness app?
If not, you should be! The total subscription revenue for digital fitness businesses has grown significantly in recent years, driven by the increasing popularity of digital fitness and wellness products and services. According to recent market research, the global digital fitness market was valued at over $3 billion in 2020 and is expected to grow at a rate of over 20% between 2021 and 2026.
BUT, Navigating the intricacies of building a successful app can be a challenge if you go the road alone. The truth is, developing an app from scratch can seem like a great idea at first, but it can also quickly lead to spiraling costs if you're not careful. Here’s a few things to think about and why we recommend partnering with a fitness tech specialist like Sudor to ensure you get your slice of the $3bn pie!
💭 Lack of experience:
If you or your team members don't have experience in app development, you may end up making costly mistakes. For example, you may not accurately estimate the time and resources needed to complete a project, leading to delays and budget overruns.
💭 Underestimating the complexity of the project:
Developing an app can be much more complex than it seems at first. For example, you may need to integrate with various APIs or build complex user experiences that require a lot of time and resources to get right.
💭 The need for specialized skills:
Apps often require specialized skills, such as user experience (UX) design, backend development, and security expertise. If you don't have these skills in-house, you may need to hire consultants or contractors, which can be expensive.
💭 The cost of tools and infrastructure:
To develop an app from scratch, you'll likely need to purchase tools and infrastructure, such as software development kits (SDKs), development tools, and cloud infrastructure. These costs can add up quickly, especially if you're developing for multiple platforms.
💭 Post-launch maintenance:
Once your app is launched, there will be ongoing maintenance costs, such as bug fixes, updates, and security patches. These costs can add up over time, especially if your app becomes popular and you need to scale up your infrastructure to meet demand.
So whilst developing an app from scratch can be both a rewarding and exciting project, it's important to be aware of the potential costs and to plan accordingly. If you're not experienced in app development or don't have the resources to manage the costs, you're in luck! because Here at Sudor we are an experienced app development company specialising in creating successful fitness and wellbeing apps. We can help you bring your app to the market more efficiently and for a fraction of the cost!
So if you’re ready to launch the app of your dreams then book a call and we can help you get started!
Team Sudor