Reels Vs Posts / What we know about reach...

Have you noticed a spike in your engagement after posting a reel? 

You're not the only one who has! Instagram’s algorithm is constantly evolving and it can be so difficult to keep up with at times... Lucky for you, our inquisitive team here at Sudor did some deep diving to bring you the latest insight on what the new word on the socials is. 

This year Instagram announced that they planned to prioritize all video content posted on their app.  

Now, maybe you aren't that much of a social media guru, which is okay! Because we’ve got you covered. Reels are short, looping videos that usually range between 15 - 90 seconds. You can post them on your main feed and in the Reel tab on your IG account.  This seems to be one of Instagram’s most successful features with many users reporting a significant increase in following and engagement on their accounts! It’s clearly something to think about incorporating more on your business's social account. 

At Sudor we think Reels are perfect for unpolished content and believe they are a great way to showcase your creativity and personality. They’re also great for getting your brand’s message across - don’t believe us?

Meet Kate Rowe-Ham, Sudor trainer extrodinaire and creator of Owning Your Menopause - an online wellness platform that focuses on menopause health and the importance of including strength training during these pivotal years of a womans’ life. By posting simple, relatable Reels - not only has Kate’s following increased, but she was able to gain 30 new paying subscribers in 3 days by consistently posting Reels.  

One of the many perks of joining Sudor is that we offer to build our creator’s social media content, Reels and have a creative team that helps raise awareness for your app launches with some teaser content and other marketing techniques.

Let’s get you started today. 

So book a call today and get insight to all the social media and marketing tips Sudor has in store.

Team Sudor